Edible attracts educated, affluent readers who consider our magazine indispensable as a trusted source focused on local food.

 

EdibleDC readers chose focused time with curated content in the magazine. Your message reaches them during these intentional moments. Edible readers spend a remarkable 52 minutes with each issue.

 

Lasting Value 

Unlike digital ads, print endures. Your advertisement becomes part of a keepsake that readers collect, display, & revisit as part of the premium experience.

 

Tangible Trust 

Print advertising outperforms digital in consumer trust. Its physicality and permanence builds lasting credibility and elevates your message while reaching engaged audiences.

 

Print advertising is valuable because advertisers have more control over their presentation; the ads are less intrusive than digital ones, and readers often view them as artistic rather than a distraction. We’ll design you an ad that looks great and that you’ll be proud to share.

 

 

Edible DC digital platforms provides additional touch points for readers to connect to valuable content that both reflects and is additive to the magazine. Importantly, it also provides you the opportunity to connect with readers each and every day throughout the year.

 

Our digital Source Guides are valuable reference tools that our readers consult when they are considering a purchase. You’ll want your logo & a direct website link there to meet customers at the point of purchase.

 

We partner with you to efficiently reach your target audiences through a mix of print and digital ads.

 

 

• 30,000 copies are printed 4 times a year. Each copy is shared by about 3.7 people, equaling 111,000 impressions per issue.

• EdibleDC is distributed at selected grocery stores, public markets, specialty gourmet shops, restaurants, bakeries, coffee shops, bookstores, wine and spirits shops, distilleries and vineyards, boutique hotels and farm markets throughout the DMV.

 

Our Readers

• 92% are college graduates and 81% are professionals

• They’re affluent, with an average median household income of over $125,000

• 89% would pay more for a product that was locally produced, organic or humanely raised

• When planning a trip, 76% make a restaurant reservation before a hotel reservation, they seek out culinary experiences

• They enjoy cooking and entertaining, 25% entertain in their home once a week

 

James Beard Foundation: Award for Excellence

Eddy Award, Best Feature on a Farmer, Rancher or Fisher

MarCom Awards, Platinum and Gold Awards for Best Cover and Best Use of Instagram

 

Contact

James Whitman

Owner & Publisher